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Water neutrality behaviour change blueprint

Updated: Jun 19, 2023

We have been working on Ofwat's Water Breakthrough Challenge innovation project 'Water Neutrality at NAV sites' for the last 18 months, creating a blueprint for future new build housing.


As part of this brief, we're working with a 1,000 home development in Houghton Regis - Bidwell West - to lower their water use by 30,000 to 50,000 litres a day through behaviour change. Meanwhile our partners H2OiQ are offsetting the remaining 350,000 litres a day.


We launched Bidwell Water Savers in April 2023.





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